Are you seeking a seasoned professional who can seamlessly blend creativity with strategic prowess? Look no further. With a solid background in project leadership, digital marketing, and web development, I bring a wealth of experience to the table. Explore my portfolio to see firsthand how I've helped businesses thrive through innovative digital solutions.
"For over twenty years I have been in management and can confidently say that Jason was one of the best hires I’ve ever made."
"Without reservation, I recommend Jason for his skills, experience, and positive influence. His ability to adapt and contribute makes him an excellent addition to any team, and I am confident that his future endeavors will be met with the same success he achieved during our time together."
"We have been extremely happy with the quality of work and customer service. Wonderful to work with and we continually receive great feedback from people who view our website including large media and marketing groups such as Clear Channel. Highly recommend!"
"Jason was able to put together a great looking interactive state of the art website for a political campaign I was running in no time at all and for and great price. We couldn't have been more pleased!"
My leadership in coordinating cross-functional teams and external vendors has resulted in the seamless implementation of strategic enhancements to websites and online tools, driving increased user engagement and enriching prospect and client journeys. Additionally, my role as a trainer has enabled me to mentor and empower team members, fostering a culture of continuous learning and development. Through personalized coaching and guidance, I've equipped individuals with the skills and knowledge necessary to excel in their roles, contributing to improved performance metrics and enhanced customer satisfaction.
From designing and building visually compelling web pages for special events and product launches to managing web content for high-traffic websites with meticulous accuracy, I've demonstrated an unwavering commitment to excellence. My expertise extends to overseeing enterprise-level projects, such as successful video hosting migrations and website platform transitions, ensuring seamless transitions and continuity in content delivery. Through continuous innovation and a dedication to staying abreast of emerging technologies and industry trends, I've played a pivotal role in enhancing user experiences, driving engagement, and achieving measurable business objectives in the digital landscape.
I spearheaded the redesign of a lead generating web page, implementing strategic enhancements that resulted in a remarkable 36% increase in form completions. Not stopping there, I orchestrated an SEO optimization strategy that propelled the page to the coveted number 1 spot on Google search results, significantly boosting visibility and organic traffic. Additionally, I led the design, development, and scheduling of email blasts and campaigns, managing a substantial volume of 6 million emails per month. Through meticulous attention to detail and a keen understanding of audience engagement tactics, I've consistently delivered campaigns that resonate with recipients, drive conversions, and contribute to the overall success of lead generation initiatives.
By leveraging advanced platforms like Acoustic Marketing Cloud and Litmus, my team of Digital Experience Specialists effectively managed and expanded the Joyce Meyer Ministries mailing list, which encompassed over 600,000 email addresses, with a monthly distribution exceeding 6 million sends. Additionally, under my supervision, we oversaw a click funnel initiative. This involved the development of complimentary product downloads and informative email sequences, disseminated over several weeks. As a result, these meticulously crafted pages and email campaigns consistently contributed tens of thousands of new subscribers to the list each month.
Collaborating closely with Sardius Media and internal stakeholders, I facilitated the integration of Live Streaming capabilities into the Joyce Meyer Ministries Love Life Women's Conference. This initiative expanded the accessibility of the event, enabling individuals worldwide to participate remotely. In its inaugural year, the conference attracted approximately 5,000 attendees, a figure which more than doubled in the subsequent year. By the third iteration, our online audience surpassed 20,000 participants, indicative of the program's escalating global reach and impact.
In pursuit of heightened visibility and expanded program accessibility, I collaborated with Vimeo to deploy TV applications for Joyce Meyer Ministries. This encompassed the development of dedicated apps tailored for Apple TV, Roku, and FireTV platforms. Within these applications, we strategically showcased Joyce's daily program, fostering an enriched viewing experience for audiences across diverse devices. This concerted effort not only amplified Joyce Meyer's presence but also facilitated the cultivation of a robust and engaged viewer base.
Upon initiating the search for alternative vendors for their online video hosting, Joyce Meyer Ministries entrusted me with the oversight of this critical migration endeavor. Collaborating closely with the head of asset management, I meticulously vetted Vimeo as a prospective vendor and played a pivotal role in facilitating the seamless onboarding process between the two entities.
During the transition, I encountered the formidable task of transitioning numerous videos housed within their production environment. Through coordinated efforts with the development and asset management teams, I successfully orchestrated a migration strategy that ensured uninterrupted service for users, thereby mitigating any potential downtime.
The Way Church recognized their website was no longer meeting the evolving needs of their user base. The original site was created during the organization's startup phase, the initial website aimed not only to inform the local community but also to attract potential investors. However, as the church transitioned into a more established entity, they sought to realign their digital presence accordingly.
Entrusted with the task of redesigning their website, I collaborated closely with The Way Church team to understand their evolving objectives and organizational trajectory. Through a comprehensive overhaul, I developed a new website tailored to their needs and primed for scalability. Incorporating contemporary design elements and ensuring mobile responsiveness, the revamped site not only elevated their online presence but also distinguished them within the local religious landscape, positioning them to standout among neighboring churches.
I have undertaken a multitude of branding and design initiatives spanning diverse scales, catering to both established enterprises and burgeoning ventures. Employing a fusion of contemporary trends and enduring design principles, I craft logos, curate color palettes, and refine brand voices with meticulous attention to detail. Collaborating closely with organizations, I facilitate the cultivation of their brand identity, ensuring coherence across various touchpoints to convey a unified message and foster a favorable reputation.
I'm Jason Diekmann, a seasoned web and marketing professional with over 15 years of digital expertise. I'm deeply passionate about guiding individuals and organizations towards success, utilizing my skills to provide innovative solutions. Here's a glimpse into what defines my approach:
My greatest satisfaction comes from witnessing others succeed. Whether it's collaborating on groundbreaking projects or mentoring individuals to unlock their potential, I thrive on being a catalyst for growth and achievement.
I possess a knack for seeing things differently, allowing me to challenge norms, ignite creativity, and approach challenges with a fresh mindset. I continuously push boundaries and uncover new opportunities by thinking outside the box.
As a big-picture thinker, I understand the importance of both details and strategic goals. I excel at navigating project intricacies while keeping sight of broader objectives, ensuring every aspect contributes to overall success.
My career has been fulfilling, from leading cross-functional teams at Joyce Meyer Ministries to serving as a Financial Fitness Channel Manager at Edward Jones. I've collaborated with diverse stakeholders, delivering impactful outcomes in web content management, email campaigns, and project coordination.
I bring expertise in project management, digital marketing, creativity, and communication. I'm equipped to tackle challenges head-on, driving projects to successful completion. My technical skills span various platforms and software, enabling me to craft compelling content, optimize websites, and produce captivating video content.
If you're seeking a dedicated professional committed to driving results and making a positive impact, let's connect. Together, we can embark on a journey towards success.
Thank you for your interest. Here's to transforming visions into reality and creating a brighter future, one project at a time.